The Mix Blog
Field notes from The B2B Mix®
Plain-spoken posts on RevOps, HubSpot, content, and the messy middle of running a B2B revenue engine.
“Leads Are Junk.” “Sales Never Calls.” Here’s Who’s Right.
Creating a shorter sales message increases your sales pipeline and makes opportunities easier to close. Source: www.inc.com As an entrepreneur or small business owner, it's vitally important that you take actions that drive leads and conversions. One of the most effective tools you can use is email -- if you have your messaging right! According […]
Build a Content Team: Find Success Even with a Small Team
Don’t Mix Us Up With the Other Guys
Why an Integrated Tech-Stack Is Key To Your B2B Success
What Clients Are Getting Wrong When Working With Freelance Writers
Get the Perfect Headshot and Terrific Videos While You’re Wearing Glasses
6 Mistakes Customer-Facing Employees Make on LinkedIn — and How Employers Can Help
Not a Big Tech Firm? You Can Still Get the Attention of Industry Analysts
A Nice Logo Won’t Cut It: Why Every B2B Brand Needs a Face
Is Print Dead? Not Even Close. How This Marketing Power Team Launched a Magazine
Don’t Fear Content Curation: 4 Unexpected Ways It Can Benefit Your Business
In a World With 1 Million Podcasts (Literally), Use These 6 Tips to Stand Out
Is Facebook Messenger *So* 2012? Not These Days, Says an Expert B2B Marketer
B2B Email Marketing Best Practices for 2020
Updating Your B2B Social Media Strategy for 2020
The Mix Monthly
One email a month. Field notes, frameworks, the occasional rant. No spam. Unsubscribe anytime.